Guiding Principles

URBING’s management has adopted a set of fundamental guiding principles that are the compass of our decision making process.

• Sustainable Solutions – Preserve capital while focusing on creating wealth;
• Feasibility –  Adopt projects that make sense and pass URBING’s pre-determined benchmarks and criteria;
• Full Disclosure – Ongoing, effective communication and open access for all stakeholders to an extensive library of company information and due-diligence material;
• Environmentally Responsible – A practical approach to minimize negative impact on the environment;
• Neighbourhood Friendly – Enhance community living and making sure we “fit”;
• Integrated Efficiencies – process driven, continuous analysis; maximize the value received from each dollar spent;
• Direct to Market – Eliminate the middleman where practically feasible;
• Aligned Goals – Management makes money only when stakeholders make money;
• Long-term Perspective – Build, hold and maximize net returns;
• Economic Development – Understand local market conditions and know how to identify real opportunities.